Adidas Campus 00s “The Coldest Combo”
This summer, Adidas want to target second cities in the UK, where their Campus shoes aren’t as popular.
Insight
The campus shoes go best with white socks, but in Liverpool, it’s considered uncool to wear them.
The issue isn’t with the shoes, it’s with the combination.
Idea
Show off how good the campus shoes look paired with a white sock
by showcasing the colour pairing in refreshing new ways.
Insight
The campus shoes go best with white socks, but in Liverpool, it’s considered uncool to wear them.
The issue isn’t with the shoes, it’s with the combination.
Idea
Show off how good the campus shoes look paired with a white sock
by showcasing the colour pairing in refreshing new ways.